ICE is an acronym for Intense Cardiovascular Exercise. ICE training is a method of exercise which turns aerobic activity into a fat loss weapon. The more intensity you put into your workouts, the more benefits you experience. Most people are accustomed to long, slow steady cardiovascular exercise. For example running, swimming and riding. There is definitely a place for these activities in your body transformation journey, but we need to have a clear understanding of the difference between these less intense activities and ICE training.

ICE training is designed to promote a metabolic environment which fast tracks improvement in body composition. When it comes to fat loss, the key is energy expenditure. Exerting more energy out than you take in on a daily basis will result in fat loss. Taking this into consideration, it makes perfect sense to select a training method which will have the greatest possible impact on calorie expenditure. ICE training achieves this through stimulating your metabolism, ensuring a high caloric utilisation during the workout and in the hours that follow.

The Shake UP™ sessions run anywhere from 15-25 minutes. They are short, sharp bouts of intense, cardio exercise. Remember the objective of The Shake UP™ is to maximise fat loss. It is very difficult to maintain high intensity exercise for extended periods. This is the very unique difference between The Shake UP™ and regular boot camps. Our sessions are designed to allow the individual to exert maximal efforts over achievable time frames. 

If you are looking to improve your body shape, understand that the long duration or excessive aerobic exercise creates a metabolic environment that actually works AGAINST body composition improvements. Many people fall into this trap of excessive cardio exercise and unfortunately, never experience the body composition changes that they desire.